“We look forward to an exciting future with Mistika,
and we are eager to start all our new projects with SGO’s technology.Mistika provides a distinct advantage, and in our view, surpasses the competition.”
Eduardo Jiménez, Partner, Free Your Mind
Madrid, Spain, 4th January 2012 –
SGO is pleased to reveal that established Spanish post production company, Free Your Mind, has invested in a Mistika 2K System with a DI Module to replace their existing technology and enhance the current infrastructure to maximise their strengths. In order to meet the growing demand of commercials production, Free Your Mind has placed Mistika as their post production tool of choice as a complete system they can rely on. Mistika’s advanced set of tools is more flexible than any other system, or combination of other systems, without compromising creativity or quality, while maintaining the highest output speed at the same time.
Free Your Mind is a motion graphics and post production house with ten years of substantial experience behind them. The company has post produced over a dozen released films, along with several stunning commercials productions. The facility consists of many high-end suites that offer services across all genres, covering the entire post production process, from editing, compositing, colour grading through to sound and deliveries.
Commercials production is a highly pressurised environment and involves unforgiving and tight time schedules, which require immediate feedback, along with accurate and thorough image treatment, with a consistent workflow between the various departments. Mistika will play a vital role in this entire process and will be key in managing projects efficiently, resulting in stunning creative results. The system can also deal effectively with the most tedious tasks, which will free up the creativity time of compositors, colourists and digital artists at the facility. The powerful new Mistika suite at Free Your Mind will also be used for customer-attended sessions, working in real time, thus allowing for client interaction.
The Partner of Free Your Mind, Eduardo Jiménez states: “SGO’s software solution is excellent for our projects, and ideal for films and commercials, which is the arena in which we are immersed. The compositing and colour correction tools that Mistika has and, overall, the workflow benefits, have been key to us arriving at the decision to purchase the system.” Eduardo further adds: “Enhancing our capabilities with a Mistika system was an obvious move for us in order to accommodate our growing commercials projects. Mistika’s impressive toolset also makes it the most desirable and interactive solution in the industry and it is very exciting to be utilising the most advanced technology available in the world. Mistika provides a distinct advantage, and in our view, surpasses the competition.”
José Luis Acha, Sales Director at SGO in Spain explains: “We are delighted to develop a long standing relationship with Free Your Mind, a reputable company with great experience in the market. They were looking to make a change and saw Mistika as the system that fulfilled all their needs to move forward in a competitive sector.” José Luis confirms: “We are proud to support them. Opting for a Mistika system, was a logical progression to fortify collaborative workflows, as exciting projects flow in. Mistika’s phenomenal power in DI and Stereo 3D has opened opportunities for film-makers and commercials agencies to create exciting content now and in the future.”
“We look forward to an exciting future with Mistika, and we are eager to start all our new projects with SGO’s technology.” Eduardo Jiménez concludes.
About Free Your Mind
Free Your Mind is a motion graphics and post production house with 10 years of substantial experience behind them. The company has post produced over a dozen released films, along with several stunning commercials productions. The facility consists of many suites that offer services that cover the entire post production process, from editing, compositing, colour grading through to sound and deliveries. www.fym.tv
About SGO
SGO is an established leading developer of high-end solutions including its flagship DI and Stereo 3D system Mistika, and on-set application Mistika Live, for post production in the broadcast and film industries. A global company, SGO continues to expand with offices and reseller partners across the world. The company prides itself in establishing close and long term relationships with its customers, providing an effective personal service by a dedicated team. www.sgomistika.com
About Mistika
As a complete post production system, Mistika has highly developed tools which include editing, conforming, image restoration, compositing, colour grading, multi mastering and DCP deliverables for both 2D and stereo 3D. History was made with the world’s first live Stereo3D BSkyB sports broadcast where Mistika played a significant role in the launch of Sky 3D TV. Mistika was also used for Stereo 3D post of BAFTA award-winning “Flying Monsters 3D with David Attenborough” for Sky 3D TV and 3D IMAX, for which the project also won an IBC 2011 Special Award with Atlantic Productions, ONSIGHT and Sky3D as supporting partners for remarkable post production.